Research PROSOY is offering various research opportunities to clients, who are active in consumer and food service markets as well as in ingredient and raw material markets. Consumer and food service markets Clients: food manufacturers, retail organizations, food service companies  Market assessments      Indicate market drivers and dynamics      Logistic and distribution opportunities and constraints      Players      Retail store checks analysis  Category analysis      Analyse market shares      Pricings and costs      Innovations      Brand positioning  Consumer product tests      Organize focus groups      Consumer analysis      In-home tests of existing products      New products or concepts Such tests are suitable to test your product vs. competition, to test suitability for a foreign market or to assist you in further category development. Ingredients and raw material markets Clients: food manufacturers, food ingredient manufacturers  Industry and customer analysis      Monitor trends and developments in new ingredients and to find right customers which fit the        suppliers' profile, the required ingredient functionality and positioning.  Product tests      Test ingredients in various end products to establish the functionality and pricing.  Product improvements      Assist in tailoring formulation cost, to improve product processes and or product qualities. Research must be carried out by specialists. PROSOY will discuss in detail with the client the input of own specialists or external partners for specific jobs.